Trouser syndrome is a malicious spiral that starts once you start slacking… it is a term I’ve given to the perpetual nature of procrastination. I myself have experienced this tragic ailment just this past month. If you look at the post before this one, it is dated three weeks ago…

There is just no excuse for this.

All of the typical lame responses immediately come to mind:

1. I’ve been too busy
2. I have not had anything useful/insightful to write about
3. I keep forgetting
4. I’ve been meaning to
5. I’ll do it later… (this could be the worst sign of the syndrome)

The very first item on this list is the only conceivable good excuse, except let us not forget – it is still just that, an excuse. I apologize for not writing any fresh content for 3 weeks. I even have some great topics that I’m excited to post about; Long-tailed keywords, baby-steps to small business success, timely invoicing, and when-needed small business outsourcing. These posts are coming, and soon I promise!

So…

Why haven’t I posted in 3 weeks? I have had some personal issues to deal with to be honest (moving, situation changes, and other projects that have required more than the usual amount of my time) the real truth of the matter is that the truly influential factor that has affected my recent activity here at 23Run is me.

When elements of your life outside of work take your mind (and worse spirit) out of your day-to-day successes (daily goals, i.e. posting to your informational blog) this is when it is in-fact most important that you stick to your guns…

You simply cannot let the slack build up. When you build up enough slack it is just like wearing pants that are getting continuously longer – you are forced to drag more weight around, not to mention there is now more surface area for more problems. In the literal sense more slack dragging on the ground gathers more unwanted items – you can see how I can relate this to life problems that build up when you procrastinate.

How do you get out of this funk? Some would say to take some time off – self reflect…

NO! Bad idea. You have already been taking time-off, that’s why you are in your current situation. Instead, try this – start doing something…

That’s right, start something – Put your head down and Do Work!

Do you have an idea/concept you have wanted to kick-start for a while? Or have you thought about re-vamping an existing project? A website? A blog? A customer relationship? Business cards? That client you engaged and never followed up with? The client you lost?

If you want to start (or at least look into) any of the above mentioned thoughts, this is what I am willing to offer…

-If it is a website or a blog (either new or existing) I will have my graphic artist design you a new piece of header artwork. (send along dimensions)

-If it is a customer relationship, I will provide free consulting advice on how to re-kindle and retain the relationship (send me the level of the contact, ie executive vs. manager and the B2C relationship you had)

-If it is your business cards, I will pass along your design requirements to my pals at Lafo Mozy

-If it is a client you lost, I will help you analyze the situation as to whether or not it is a client you should have (send me the details of the vendor termination, contributing factors, competitors engaged – if known)

If you would like to help me help you – simply comment on this post with the necessary information described above as well as your email address. Please allow 48 hours for response.

This is a limited time offer only, I would love to help all of you defeat your trouser syndrome, but I myself must get back to defeating mine. You will be surprised at the sense of empowerment and surge of energy you get from taking off your trousers.