So what is a “Left Wallet?” No, it’s not an extra wallet for your left pocket – I don’t care what you’re making that’s absurd. A “Left Wallet” is just as, if not more, important than your regular wallet. A left wallet, if you haven’t guessed from the picture is a small notebook that stays in your opposing wallet pocket for immediate and constant access. You wouldn’t go anywhere without your wallet? So don’t go anywhere without this either.
The real tip to take away here is write it down, always, no matter where you are, or what you’re doing…. This alone has helped me to get three companies off the ground – just by itself! Find a proper notepad though, get one stylish (maybe even spend just a little bit of money on it) People spend money on their wallets because they are going to have to look at it (have it seen) 5-10 times daily; this is no different. DO not make the mistake of grabbing a metal ringed 3rd grade notepad if you’re going to be embarrassed in a meeting to pull it out and jot something down on it.
Get one that is flexible; you’re going to be sitting on it all day. Currently mine is this fake leather/vinyl material with a mesh webbing on the front bottom half. It’s kind of stylish but very comfortable. I use it more than my wallet and cell phone at this point. It keeps delivering value everyday. I’ll see something in a cab, or at dinner, or walking to lunch, or in my spaghetti noodles – and instead of impractically scrambling to write it down, I can just pull out my “wallet.”
Give this a try, and please let me know how it works out for you.
Getting Your Idea Off the Ground «